Forthing Friday, a newly launched premium electric vehicle (EV) brand in Nepal, has announced an exclusive five-year ownership program titled “Friday to Friday, 2025–2030”, redefining the EV ownership experience for Nepali customers.

The EV is officially distributed in Nepal by Laxmi E-Mobility Pvt. Ltd., a subsidiary of the renowned Laxmi Group, which has been actively expanding its footprint in Nepal’s automobile sector with innovative and sustainable mobility solutions.

Key Benefits Under the Friday to Friday Scheme

The new program offers customers multiple incentives designed to deliver long-term value, financial security, and convenience:

5 Years Free AutoPlus Insurance – comprehensive protection ensuring financial peace of mind.

6 Years Free Service – worry-free vehicle maintenance to enhance ownership confidence.

7 kW Charger with Every Purchase – enabling customers to charge their EVs at home with ease.

According to Laxmi E-Mobility Pvt. Ltd.,“The Friday to Friday offer is designed to make EV ownership more rewarding for our customers in Nepal. We believe this step will not only strengthen customer trust but also accelerate the adoption of sustainable mobility solutions across the country.”

Positioning in Nepal’s EV Market

With the launch of this scheme, Forthing Friday positions itself as a premium EV brand dedicated to innovation, safety, and customer-centric experiences. Industry observers note that the offer arrives at a time when Nepal’s EV market is experiencing rapid growth, fueled by rising fuel prices, supportive government policies, and consumer demand for eco-friendly alternatives.

Analysts believe that such long-term incentive schemes can boost confidence among first-time EV buyers, many of whom remain hesitant due to concerns over maintenance costs and charging infrastructure. By offering free service, insurance, and home charging support, Forthing Friday aims to differentiate itself from competitors in Nepal’s fast-growing EV market.